Even for the most industrious marketing department, scaling content is a tall order. Anyone can publish a blog post, sure. But consistently publishing high-quality content on a regular basis over a long period of time would take too much effort for most teams to do well. — which is why so many don’t even try. […]

Media buying is an essential part of any modern business selling to consumers.  In 2019, marketers are expected to spend $333.25 billion globally on digital advertising. Media buying is effective. However, digital advertising is also rife with fraud; Juniper Research estimates $42 billion in ad spend will be wasted on fraudulent sources in 2019. Even […]